When I first started buying anti aging products, I had no idea that skin cream producing companies actually have different lines with different capabilities for each of the various age groups. At one point in my very early twenties, I purchased a Lancome neck lifting and firming cream and a Lancome Collagen Anti-wrinkle Eye Serum mainly because I’d wanted to take precautionary measures against the first signs of aging – on the neck and eyes. In retrospect, it was too early at that point in my life (and even now) to buy any sort of neck lifting and firming cream and collagen eye cream.
When making anti aging skincare purchases, it is important to buy ones in your appropriate age group. Whether it is Lancome or Chanel at the department makeup counters to L’Oreal at your local Walmart or drug store, the majority of brands carry different product lines targeted for different age ranges and it really is important to purchase the right line. Not only would there be a different repair focus, but a different price as well!
Generally, they are separated into the following categories:
- first signs of aging (age range approximately from the 20s – mid 30s)
- wrinkles and firmness (age range approximately from the mid 30s – 40s)
- mature skin (age range from late 40s to 50 plus)
As a rule of thumb, the cost of anti-wrinkle creams jumps significantly as you move up the age range. Depending on the age range it is geared towards, each serves a different purpose. Creams targeting the first signs of aging focuses on moisturizing and SPF protection from the sun. Moving into the mid-30s to 40s age range, there tends to be an additional focus on wrinkles and occasionally firming properties. As for mature skin, the target is not only wrinkles and firming, but also the smoothness, evenness, and even radiance of the skin.
If a product is used prematurely, not only would it cost more unnecessarily, but it may lose its effectiveness over time, and be useless when the time comes to actually need it. Don’t make the same mistake I did – do your research and if in doubt, ask the person behind the makeup counter!